More than shoes: Nike navigates complicated twists in track - OPB

Though frequently scrutinized the way any market leader is, Nike’s command over track and field has been tested over the past few years — if not in a pure dollar-for-dollar sense, then certainly in the way it is perceived by its most fervent followers.

adidas News Site Press Resources for all Brands, Sports and Innovations : Search

Nike will lay off workers as part of $2 billion cost-cutting plan - OPB

Nike's shoes are setting records, but casual runners are wearing rivals'

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adidas News Site Press Resources for all Brands, Sports and Innovations : Search

Is Nike Making Too Many Travis Scott Sneakers?

Boardroom on X: 1) Entering the '80s, running accounted for roughly 80-90% of Nike shoe sales. The Beaverton brand sought to bring their trademark Air technology from the track to the hardwood.

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Is Nike Making Too Many Travis Scott Sneakers?